ACE Group World is the largest non-surgical aesthetic membership organisation within the UK with over 3,000 members and attracting more than 50 new members each week. The ethos of ACE Group World is to help improve safety and regulation in medical aesthetics by producing evidence-based, peer reviewed guidelines for the management of a wide variety of common and serious complications. We provide help and advice for practitioners via 24 hours a day Emergency Helpline, a closed forum, the ACE Group World mobile App and e-mail support. We have also produced educational modules, workshops, an ACE Group Emergency Kit protocol, the official ACE Group hardback book, a faculty of experts, journal articles and patient information leaflets which can be read by patients seeking treatments and purchased by practitioners. ACE Group World works with aesthetic organisations, professional bodies, media, pharmaceutical companies, patient groups, insurers, and regulatory bodies to provide professional advice and benefit for its members. Our mission is to improve reporting of complications and regulation within the medical aesthetics sector. We constantly strive to raise standards and improve patient safety.